Elevating personal Transportation with Scootaround
Customer Background
Scootaround is a Sigma Solve client and one of the most prominent personal transportation solutions providers across North America and Europe that provides wheelchairs, scooters, and rollators at airports, seaports, and otherwise on rent and sale at over 2,500 locations.
Industry
The Challenges
Scootaround approached Sigma Solve with the aim of developing its eCommerce stores for different purposes across locations in the US, Canada, and Europe. Since Scootaround products have different price tags across different locations, different fares across different locations, and product diversity, Sigma Solve recommended the multi-store functionality of nopCommerce development to build its digital presence to drive success.
- Integrate orders with Hubspot CRM for improved Customer Service and user experience.
- Previous platforms lacked the function to offer equipment renting services at USA airport locations.
- Scootaround wanted the same catalog across all eCommerce stores.
- Our developer team needed to develop micro-stores within to run special marketing campaigns.
- Inability to rent equipment on the website; internal processes hampered by ERP integration with Business One.
- Scootaround asked for functionality allowing the sale of the same products across domains and locations.
- Sigma Solve was asked to provide a single login for user data from all the domains.
- We were tasked with building a single database across multiple stores.
The Solutions
Sigma Solve developed a responsive and captivating user interface to offer exceptional user experiences utilizing NopCommerce custom design and navigation features. We devised prototypes using wireframes and mockups to redevelop Shootaround’s eCommerce solution.
- Sigma Solve developed a world-class user interface and experience with nopCommerce custom design and navigation.
- Integrated third-party APIs to attract more customers, utilizing a customized plugin for seamless API handling in nopCommerce.
- Partnered with a 3rd party to offer financing options for Scootaround’s products, expanding the product’s reach to the target audience.
- We created categories and subcategories for equipment with filters based on features to ease customer search.
- A system was developed for users to create their accounts, track past rentals, manage preferences, and participate in a loyalty program.
- A robust CMS is developed to ensure Scootaround can manage its content efficiently across its eCommerce stores.
- Sigma Solve integrated a delivery management system for users to schedule and monitor equipment deliveries.
- The checkout system was overhauled for users to replace, reorder, or edit billing addresses.
- A secure online payment system was put in place to facilitate online payment rentals and sales through nopCommerce.
The Outcomes
Sigma Solve enhanced the user experience multifold with a new user interface. From order placing to order management and delivery scheduling – the entire workflow was systemized. Multi-store functionality was optimized to enable Scootaround to promote different prices for different locations with personalization. Reduced the number of complaints from users, improved the number of rental orders, and made store management super smooth.
Revenue increased by over 80% with rental, financing options, improved design, and navigation.
New site reaches the target audience better with improved availability and uptime.
Decreased customer churn and cancellations with a user-friendly website, resulting in increased revenue.
Marketing Automation workflows and notifications resulting in reorders.
Client Testimonial
